This public-facing policy provides a clear summary of how enquiry information is used. The nursery group should complete its legal review, contact details and retention periods before launch.
What we collect
When you make an enquiry or book a tour, we collect your name, email address, phone number, branch preference and the nursery requirements you choose to share. Your child’s first name and date of birth are optional. We do not collect child photos, health information, daily-care records or development observations through this website.
Why we use it
We use your information to respond to an enquiry, arrange or manage a tour, assess nursery availability and provide the follow-up you have asked for. We only send marketing updates where you have opted in.
Website conversion events
We record aggregate page, button and form-step events to understand which registration, tour and enquiry paths are useful. These event rows do not store IP addresses, user agents, fingerprints or anonymous visitor IDs.
Who can access it
Access is limited to authorised First Step Nursery colleagues who need it to manage enquiries and tours. We use secure service providers to host the website, database and email delivery.
Your choices
You can ask to access, correct or delete your personal information, subject to applicable legal and retention requirements. You can withdraw marketing consent at any time.
How to contact us
To make a privacy request or ask a question about this policy, please send an enquiry through our contact page and make clear that your request relates to privacy.

